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In this throwback training of the Nailed It Podcast, host Joseph Hughes breaks down how contractors can win with content marketing — even if you’re just getting started or feel stuck.

Most roofing and contracting companies know content is important but struggle with consistency, ideas, or confidence in front of the camera. In this episode, Joseph shares a proven framework that helps contractors overcome those challenges, build trust with their audience, and generate predictable growth.

Whether you’re a roofing company owner doing $3M+ in revenue or just looking to level up your marketing, this session will give you practical steps to build your brand and stand out in your market.

Key Takeaways for Roofing & Contracting Companies

✔️ Why content marketing is the #1 growth lever for contractors today

✔️ How to create content that attracts your ideal customers

✔️ The system for producing consistent videos without burning out

✔️ How contractors can become “5 Mile Famous” in their local markets

✔️ Simple ways to repurpose content for maximum visibility

Timestamps

00:45 Why roofing companies struggle with consistency

03:10 How to plan content that builds momentum

06:25 Simple ways to stay consistent

08:45 Final advice for roofing business owners

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