Join Jon + Becky for this Friday's episode alongside a panel of legit experts on Building Better Storytelling. We talk about shifting the lens on the storylines we share, the words we use, and leaning into authentic and ethical storytelling. Special thanks to Virtuous for convening this discussion with our panel experts: Kimberly O'Neil (The Giving Blueprint), Chery Miller-Houser (Creative Breed), Dulari Gandhi (D. Gandhi Communications), Becky Straw (Adventure Project) 👊
 
Episode Overview

• Tone setting (2:00)
• Storytelling basics: Cheryl’s framework (6:43)
  • 1. Be Human.
  • 2. Show Struggle.
  • 3. Inspire Through Uplift. 
• Developing inclusive narratives (11:30)
• Defining ethical storytelling (16:00)
• How The Adventure Project tells stories of their global community ethically (19:00)
• Shifting donor thinking around narratives (25:00)
• Activation: where and how you should be telling these stories (32:00)
• Encapsulating joy in your storytelling (38:00)
• Kimberly’s One Good Thing: Remember self care. (41:00)
• Cheryl’s One Good Thing: Focus on joy. (41:00)
• Becky’s One Good Thing: Have the bravery of listening. (42:00)
• Dulari’s One Good Thing: When we center ourselves on what we're actually trying to do, it tends to work out very successfully in every realm. (42:00)

For more information and episode details visit: www.weareforgood.com/episode/277

About Our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.

Learn more about Virtuous at

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