No set route. No closed roads. No warning.

This is how Unsanctioned Athletics is changing the game in the UK.

What started as a 30-runner pilot in Nottingham is now a full-blown racing movement across London, Liverpool and beyond—powered by chaos, strategy, and adrenaline.

Co-founder Luke Myers shares how they’re flipping the script on road racing, building a community of urban athletes, and attracting brands like On Running and Salomon.

If you’ve ever trained hard just to follow a boring route… this one’s for you.