Predictable income. Recurring revenue. Long-term client relationships. These are the reasons why retainer clients seem so appealing. Who wants to start from zero every month when you could have a committed client?

But the truth is retainer clients don’t actually provide, let alone ensure, financial stability. They might actually keep you from having the kind of business and freedom you really want.

In this episode, I talk about why retainers seem so appealing, and how they’re actually holding you back. 

Tune into this episode to hear:

• Why retainers feel like the “safe” option (and why that’s misleading)
• The hidden reason retainers are almost always less profitable than project work
• The real danger: what happens when one (or all) of those clients leave
• How to create predictable income without relying on retainers
• What to do if you already have retainer clients (don’t panic—no burning bridges required)

Resources:

• Grab the first chapter of my new book Scale Solo: scalesolobook.com
• Grab a copy of my book: Badass Your Brand - https://www.badassyourbrand.com/
• Program: No BS Mastery: https://nobsmastery.com/program
• Program: No BS Agency Mastery: https://join.nobsmastery.com/agency-mastery
• No BS Clients Lab: https://nobsclientslab.com/
• The Price to Freedom Calculator™ - http://nobsmastery.com/price