Episode 93,

Daniel talks us through how to link up Webmaster Tools with your Google Analytics to get better insights into the organic search phrases visitors are using to find your content. Ciaran talks us through Google Tag Manager and how to use it to more efficiently manage all your pieces of tracking code, which is specially useful for Wordpress sites.  We also introduce you to the Google Tag Assistant Chrome plugin to check you have your tags and code set up correctly.

Google Analytics 

www.google.com/analytics

Google Tag Manager

www.google.com/tagmanager

Google Tag Assistant

https://chrome.google.com/webstore/detail/tag-assistant-by-google/kejbdjndbnbjgmefkgdddjlbokphdefk?hl=en