Own Your Business

3 Keys to Designing Packages & Pricing


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Want to know what I’ve learned looking at hundreds of wedding pros’ offerings and pricing?


Most people are doing it wrong. And unfortunately, it’s costing you business - both in clients lost and money left on the table.


Here’s the good news: I’ve got insights to share with you today that will help convert more couples and get them to feel comfortable paying higher prices for your services.


In today’s episode of Own Your Business, I share:

- How I got my start practicing choice architecture at The Olive Garden

- What behavioral economics has to say about package and pricing design, and

- Three keys to sharing your pricing to make it easy for people to say yes


Enjoy the show today!

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Own Your BusinessBy Sam Jacobson with Ideaction

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