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Your patients aren't disappearing because of their budget or their schedule. In most cases, they stop coming back because of what happened - or didn't happen - during their very first visit.
You know the drill…. they quietly drift off with no warning, no explanation, nothing. So the only thing left to do is construct a perfectly reasonable theory for why it happened. Check.
But here's what I've finally realized: it's not about them at all.
Poor patient retention in a wellness practice isn't a patient problem. It's a communication problem, a structure problem, and honestly, a leadership problem. And the way we fix it is at visit number one.
In this episode I get into:
Why patients start to drift off just as they start feeling better - and what it reveals about how you've communicated with them
The story of a patient I had to let go - and what actually happened
Why your hesitation is quietly signaling to your patients that you're not sure either
The best structure that keeps patients invested from their first visit through the end of their protocol
What I do on Saturday mornings that has nothing to do with office hours
So if your patient retention is lower than you'd like it to be, this episode is a great place to start.
Links:
Practice Strategy Call
Watch this episode on YouTube
Subscribe to my YouTube Channel (@RondaNelson)
Website
If this episode hit close to home, let's talk about your practice. Schedule your free Practice Strategy Call.
By Ronda Nelson4.9
7474 ratings
Your patients aren't disappearing because of their budget or their schedule. In most cases, they stop coming back because of what happened - or didn't happen - during their very first visit.
You know the drill…. they quietly drift off with no warning, no explanation, nothing. So the only thing left to do is construct a perfectly reasonable theory for why it happened. Check.
But here's what I've finally realized: it's not about them at all.
Poor patient retention in a wellness practice isn't a patient problem. It's a communication problem, a structure problem, and honestly, a leadership problem. And the way we fix it is at visit number one.
In this episode I get into:
Why patients start to drift off just as they start feeling better - and what it reveals about how you've communicated with them
The story of a patient I had to let go - and what actually happened
Why your hesitation is quietly signaling to your patients that you're not sure either
The best structure that keeps patients invested from their first visit through the end of their protocol
What I do on Saturday mornings that has nothing to do with office hours
So if your patient retention is lower than you'd like it to be, this episode is a great place to start.
Links:
Practice Strategy Call
Watch this episode on YouTube
Subscribe to my YouTube Channel (@RondaNelson)
Website
If this episode hit close to home, let's talk about your practice. Schedule your free Practice Strategy Call.

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