The Ecommerce Roadmap

306: Jen Isn't Making Enough Profit


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What if the problem isn't profit—but sales?

In this episode, I sit down with Inner Circle member Jen, who's wondering if her business is worth continuing. She's doing the work. She's tracking her numbers. But she's not making enough money to justify the effort—and she's seriously questioning whether it's time to pack it in.

What we discovered together might surprise you.

Because once we looked at her numbers, it turns out profit isn't the problem at all.

This is a real-time coaching call that walks through:

  • The real story her numbers are telling—and why one bad month doesn't mean the business is broken

  • Why cutting expenses isn't a scalable solution (and what to do instead)

  • What a healthy profit margin actually looks like—and how Jen's business compares

  • The four metrics you actually need to track—and what they mean

If you've ever looked at your bank account and thought, "Why isn't this working?" this is the episode for you. RELATED LINKS:

See Jen's website here: https://www.essentialjewelry4u.com/

How to get control of your $ https://www.thesocialsalesgirls.com/blog/how-to-get-control-of-your-episode-158

How to create profit goals https://www.thesocialsalesgirls.com/blog/how-to-create-profit-goals-episode-209

A step by step plan to double Louise's email list https://www.thesocialsalesgirls.com/blog/a-step-by-step-plan-to-double-louises-email-list-episode-303

You're probably more successful than you think https://www.thesocialsalesgirls.com/blog/youre-probably-more-successful-than-you-think-episode-295

...more
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The Ecommerce RoadmapBy Susan Bradley: E-commerce Expert

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