Overview

Meet Sterrin. This fundraising expert spent three decades in campaigns and major gifts conducting more than three-dozen capital campaigns with combined goals in excess of $5.5 billion. Bottom line - she knows her stuff 🤩 This tech-for-good guru is walking us through innovation in the modern-day campaign and how to update outdated practices. And her personal story of how philanthropy intersected with her life will have you reaching for the Kleenex.

💡Learn

• How the modern campaign is evolving in a post-pandemic world
• How to integrate innovation & tech into your campaign
• Advice for fundraisers preparing for their first capital campaign
• Misconceptions fundraisers have about soliciting major gifts

Today’s Guest

Sterrin Bird, Senior Director, Nonprofit Industry Advisor, Salesforce

Episode Highlights

• Sterrin’s story and journey to where she is today (4:00)
• Innovation in the nonprofit sector + where we are going (7:30)
• Capital campaigns (21:00)
• Misconceptions around Major Gifts (30:00)
• A powerful moment of philanthropy in Sterrin’s life (41:10)
• Sterrin’s One Good Thing: Courage, curiosity and letting go of the ear of fear of failure (48:00)

For more information and episode details visit: www.weareforgood.com/episode/309

The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!

Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello

About our Sponsor Neon One
Technology alone can’t solve the challenges nonprofits face. That’s why Neon One provides software that empow

About our Sponsor Givebutter 💛

Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes.

Thank you to our partners 🩵

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