You Are The Brand

310: The SOP of Excellence and Consistency with Kelly Baader


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Kelly Baader is based in Switzerland and one of the classiest people you’ll ever meet. She is the author of the best-selling book A Little Girl Called Grace, she has spoken on business stages like TED, YouPreneur, and the International John Maxwell Certification event, and she is the host of the top-rated Christian CEO podcast.

 

In this episode, Kelly and I have a discussion about the importance of consistency from brands. She refers to a lesson she learned from making coffee – that whether it’s the first or 500th cup, it has to be the same cup of coffee every time. The point is that brands have to be reliable and predictable to earn their customers’ loyalty.

 

Kelly’s masterclass, The Power of One Framework, teaches you how to serve your clients through communication and to be the best version of you every time.

 

  • Get the Power of One Framework Masterclass free: powerofoneframework.com/masterclass

 

Get Your Free Audio Copy of You Are the Brand Today!

 

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EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com

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You Are The BrandBy Mike Kim

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