BiggerPockets Business Podcast

32: Building an App That Partners With Billion-Dollar Brands—But Only Because They "Just Got Started" With Wes Schroll and Tyler Kennedy


Listen Later

"If you wait until you have a perfect plan," says Fetch Rewards co-founder Tyler Kennedy, "you're never going to get started."

That line sums up Tyler's journey alongside his partner Wes Schroll. Today, they take us behind the scenes at their fast-growing startup, which employs 100-plus people and helps two million-plus app users earn discounts on everyday consumer products.

You'll learn how Fetch started "pivoting" right off the bat, how Tyler and Wes approached giant brands like Kraft and Dove (hint: start small), and how two magic words turn regular old customers into evangelists.

No matter what business you're in, you're in the business of looking for "win-win" arrangements. And in this interview, you'll learn how to do that from two creative, tenacious entrepreneurs who credit their success to getting started BEFORE they had it all figured out.

Download this episode, and make sure you're subscribed to the BiggerPockets Business Podcast so you won't miss the next one!


In This Episode We Cover:

  • What is Fetch Rewards
  • How the idea came to be
  • Focusing on the customer experience
  • The steps they took to build the app
  • How they scaled to 1.7 million users
  • How they earn money
  • Giving rewards to users (and getting even better at it)
  • What their company looks like from an organizational structure
  • Focusing on the customers first
  • The culture of the company
  • Why you should be a problem solver
  • Their individual roles
  • And SO much more!

  • Links from the Show

    • BiggerPockets Forums
    • Kraft
    • Heinz
    • Dove
    • Harry Miller Corp
    • Kimberly- Clark

    • Check the full show notes here: https://www.biggerpockets.com/bizshow32

      Learn more about your ad choices. Visit megaphone.fm/adchoices

      ...more
      View all episodesView all episodes
      Download on the App Store

      BiggerPockets Business PodcastBy BiggerPockets

      • 4.7
      • 4.7
      • 4.7
      • 4.7
      • 4.7

      4.7

      693 ratings


      More shows like BiggerPockets Business Podcast

      View all
      BiggerPockets Real Estate Podcast by BiggerPockets

      BiggerPockets Real Estate Podcast

      16,825 Listeners

      The Best Ever CRE Show by Joe Fairless

      The Best Ever CRE Show

      988 Listeners

      Rental Income Podcast With Dan Lane by Rental Income Podcast

      Rental Income Podcast With Dan Lane

      824 Listeners

      Passive Real Estate Investing by Real Estate Investing with Marco Santarelli, Investor and Entrepreneur.

      Passive Real Estate Investing

      982 Listeners

      Lifetime Cash Flow Through Real Estate Investing by Rod Khleif

      Lifetime Cash Flow Through Real Estate Investing

      1,412 Listeners

      BiggerPockets Money Podcast by BiggerPockets

      BiggerPockets Money Podcast

      3,049 Listeners

      Real Estate Investing with Coach Carson by Chad Coach Carson

      Real Estate Investing with Coach Carson

      590 Listeners

      Real Estate Rookie by BiggerPockets

      Real Estate Rookie

      1,815 Listeners

      BiggerPockets Daily by BiggerPockets

      BiggerPockets Daily

      325 Listeners

      Wealthy Way by Ryan Pineda

      Wealthy Way

      2,119 Listeners

      PassivePockets: The Passive Real Estate Investing Show by PassivePockets, Jim Pfeifer, and Left Field Investors

      PassivePockets: The Passive Real Estate Investing Show

      127 Listeners

      On The Market by BiggerPockets

      On The Market

      887 Listeners

      The BetterLife Podcast: Wealth | Real Estate Investing | Life by Brandon Turner & Cam Cathcart

      The BetterLife Podcast: Wealth | Real Estate Investing | Life

      820 Listeners

      BigDeal by Codie Sanchez

      BigDeal

      697 Listeners

      The David Greene Show by David Greene

      The David Greene Show

      669 Listeners