Boost Your Boutique with Emily Benson

322: Stop Doing ALL THE THINGS In Your Boutique


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Are you worried that you have to do ALL THE THINGS? I get it… but I also know it’s not working!
Here are my top 3 tips for NOT doing all the things in your boutique business:
1. Pick one or two social media platforms you are AWESOME at, and get MORE awesome at them! The truth is, we all can’t be good at everything. A little over a year ago, I decided I would dominate on video. I started going on FB Live with a topic you needed to hear. After, I downloaded it and uploaded to YouTube. Guess what? My FB page has doubled in following, my group has grown by 2000 members organically and I have hours of video I can give people reference to when they ask about a particular topic. This year, I’m trying my hand at Instagram. I bought 2 courses about it so I can go deeper, and I’m getting consistently consistent. Get good at one or two and then add in a few months.
2. Delegate. Again, you can’t be good or do everything yourself. At a certain point you have to suck it up and hire people to help you! Make a running list of all the things you hate to do- that’s your first hire.
3. Have a plan for your business. Having no plan is planning to fail. Too many women jump into owning a boutique having no clue what their long or short term plan is. Write down what days you’ll accomplish what. What are your goals? Where do you want to be in 6 months, a year? You’ve got to have a plan
Feel like you need a little more help with figuring out how not to do all the things in your boutique business? Six Figure Boutique Blueprint is open for the final time this year! Head to www.SixFigureBoutiqueBlueprint.com

Mentioned in this episode:

How To Start A Clothing Boutique Business - Free On-Demand Webinar

Here is the link to register for the free, on-demand training:

How To Start A Clothing Boutique Business

Work on Your Shop Event- September 21, 2025

Work|on your|shop is a one-day, in-person experience designed to reset your mindset and give you the exact steps to grow your boutique with more ease and clarity.

You’ll leave with:
✅ A complete Fall/Winter (or Spring/Summer) buying and marketing plan
✅ A fresh perspective on your numbers and goals
✅ The energy and confidence to move forward

Work on Your Shop Event- September 21, 2025

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