In episode 327, Megan chats to Addison LaBonte about pursuing a passion project while still maintaining another job. They discuss how to handle various responsibilities, time management hacks and keeping motivated while your food blog grows.

Addison is the recipe developer and content creator at Organically Addison. She specialises in gluten-free recipes that are easy to make, delicious and family-friendly. Conscious of different dietary requirements, she also includes diary-free, nut-free and vegan recipes to her site to make sure there is something for everyone. With such a passion for food blogging, she explains how she grew her blog, increasing her page views significantly, while maintaining a full-time job in finance. In this episode, you'll learn how to endure and work towards making your passion project your career.

- Decide on how much time you want to dedicate to your blog.

- Keyword research can be a turning point in your blogging career (e.g. Keysearch and Google).

- Great photography can make a difference too.

- Understand what is expected of you as an aspiring food blogger (the creative side and critical side).

- Tips to start and keep motivated: don't expect everything to be perfect and connect with your followers to remind yourself of why you do it.

- Work smarter and not harder (i.e. be intentional and batch work).

Connect with Addison LaBonte

Website | Instagram