The value of style is often undervalued and misunderstood. But it is what we use to stamp our identity and, therefore, business and authority. 

Lana Wilkinson is Australia's leading fashion stylist, with a clientele that includes Megan Gale, Rebecca Judd, Zoe Foster Blake, Anna Heinrich and Natalie Bassingthwaighte.  

Mark Bouris and Lana discuss leveraging your brand around a sense of style, being purposeful and differentiating yourself from the competition. 

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