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Google is changing how people find photographers online, and your Google Business Profile is now more important than ever. Now that AI Overviews are showing up above traditional search results, it's super-important to create a well-optimized profile that will put you ahead of competitors (even the ones who've been around longer).
This week, I’m joined by photographer and marketing strategist Lydia Fine to break down the simple profile updates that can make the biggest difference. We talk about distance, relevance, and prominence (the three signals Google uses to decide who shows up), plus how to use photos, reviews, and services inside your profile to build trust fast.
If you’ve been relying only on your website to bring in leads, this episode is your nudge to give your Google Business Profile some love… and start showing up where your next clients are already searching.
LINKS:
Resources:
By Annemie Tonken4.9
122122 ratings
Google is changing how people find photographers online, and your Google Business Profile is now more important than ever. Now that AI Overviews are showing up above traditional search results, it's super-important to create a well-optimized profile that will put you ahead of competitors (even the ones who've been around longer).
This week, I’m joined by photographer and marketing strategist Lydia Fine to break down the simple profile updates that can make the biggest difference. We talk about distance, relevance, and prominence (the three signals Google uses to decide who shows up), plus how to use photos, reviews, and services inside your profile to build trust fast.
If you’ve been relying only on your website to bring in leads, this episode is your nudge to give your Google Business Profile some love… and start showing up where your next clients are already searching.
LINKS:
Resources:

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