Welcome back to our Friday Series: The Habits of an Impactful Fundraiser. This week we’re talking about all things events and experiences with founding member of The DRG Group Matthew Helmer who has decades of experience creating meaningful donor events. He’s bringing his expertise about creating donor events and experiences that serve a true purpose while being data-informed. Tune in for Matthew’s counsel on how you can find your Why and move past the rinse-and-repeat cycle of donor events. 🚫🚿🔁

Special Guest
Matthew Helmer, Consultant and Strategist, The DRG Group

Episode Highlights

• The bigger question (4:00)
• Follow up plan for your event (9:20)
• 3 Daily Habits for the Events Fundraiser (10:00)
• Do This / Not That for the Events Fundraiser (20:35)
• KPIs that Matter (29:00)
• Prioritizing Mental Health (36:00)
  • Ease up. 
  • Take time away for restorative activity.
  • Find your why. 
• Fish Philosophy (40:00)
• How to connect with Matthew (41:05)

For more information and episode details visit: weareforgood.com/episode/349.

About our Sponsor Neon One
Technology alone can’t solve the challenges nonprofits face. That’s why Neon One provides software that empowers you to manage constituents all while giving you the resources and support you need to connect to what matters most - your people and their passions. Learn more about how Neon One is helping nonprofits create stronger connections by visiting neonone.com/weareforgood.

About our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you both SEE and activate donors at every level, and Virtuous is the platform to help you do just that. Virtuous helps charities reimagine generosity through responsive fundraising, volunteer management, and online giving,  and we love it because this approach builds trust and loyalty through personalized engagement. Learn more today at

Thank you to our partners 🩵

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