This Can't Be That Hard

351 - Showing Up Without Burning Out: Build a Marketing System


Listen Later

If there is one thing that burns photographers out faster than almost anything else, it’s marketing. What is supposed to feel like connection often feels more like an endless cycle of posting, scrolling, and second guessing… all while the rules keep changing.

In this episode, I’m kicking off our Systems Theme by talking about how to build a marketing system that actually feels like connection (and supports your business instead of draining it). We look at why chasing trends and algorithms isn’t the answer, and how focusing on trust, local connection, and clear priorities leads to more sustainable growth.

You’ll hear more about

  •  why your marketing goals are much more achievable than you’ve been led to believe
  •  how real life connection can do more heavy lifting than constant online visibility
  •  what a "good enough" marketing system actually looks like when you stop trying to do everything

When you’re done listening, log into the Darkroom to get this week’s To Dos and resources, so you can turn these ideas into action!

LINKS:

  • Get weekly action prompts + resources from each episode inside The Darkroom; your free podcast companion space. 

Resources:

  • New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.
  • Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.
  • Long-time listener? Leave a review!


...more
View all episodesView all episodes
Download on the App Store

This Can't Be That HardBy Annemie Tonken

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

122 ratings


More shows like This Can't Be That Hard

View all
The Six Figure Photography Podcast With Ben Hartley by Ben Hartley

The Six Figure Photography Podcast With Ben Hartley

313 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,103 Listeners

Book More Photography Clients Podcast | Photography Business, Photography Leads, Marketing by Brooke Jefferson - Oklahoma Family Photographer, Photography Business Coach

Book More Photography Clients Podcast | Photography Business, Photography Leads, Marketing

281 Listeners

The Jasmine Star Show by Jasmine Star

The Jasmine Star Show

2,609 Listeners

The Portrait System Podcast by Sue Bryce Education

The Portrait System Podcast

619 Listeners

Freedom Focus Photography by Nicole Begley

Freedom Focus Photography

113 Listeners

The Art & Soul Show - Photography Podcast for Newborn and Family Photographers by Lisa DiGeso, The Milky Way

The Art & Soul Show - Photography Podcast for Newborn and Family Photographers

76 Listeners

Oh Shoot! with Cassidy Lynne by Cassidy Lynne, Bleav

Oh Shoot! with Cassidy Lynne

491 Listeners

Passion With Purpose - Photography Podcast, Creative Business, Six Figure Photographer by Nathan Chanski - Photography Business Coach

Passion With Purpose - Photography Podcast, Creative Business, Six Figure Photographer

553 Listeners

Motherhood Anthology: Photography Education for a Business You Love by Kim Box from the Motherhood Anthology

Motherhood Anthology: Photography Education for a Business You Love

53 Listeners

Business-First Creatives by Colie James

Business-First Creatives

46 Listeners

Family Photographer Marketing Podcast by Fiona Margo

Family Photographer Marketing Podcast

19 Listeners

Shoot It Straight by Sabrina Gebhardt

Shoot It Straight

48 Listeners

Photo Fuel | Family Photography Education by Leah O’Connell

Photo Fuel | Family Photography Education

19 Listeners

Get Booked: A Photography Marketing Podcast by Alison Bell, Melissa Arlena

Get Booked: A Photography Marketing Podcast

21 Listeners