Nikonomics - The Economics of Small Business

37 - How a Side Hustle Became a $50K/Month Business with James Lincoln


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Join me, Nik ( https://x.com/CoFoundersNik ), as I talk with James Lincoln (https://x.com/_jameslincoln ) the 27-year-old founder of Goodly Growth, a digital marketing agency. James discusses his entrepreneurial journey from working in software portfolio management to running a successful digital marketing agency generating $50K a month. He shares insights on overcoming challenges, the importance of SEO for local businesses, customer acquisition strategies, and the constant entrepreneurial fear of business failure.

James also talks about his balance of work, personal life, and future aspirations, including his interest in buying businesses and launching professional-quality online courses. The episode provides valuable lessons on business growth, customer retention, and the personal drive needed to succeed in the entrepreneurial world.

Questions this Episode Answers:

How did James scale his digital marketing agency to $50K monthly revenue?

What strategies can be used for acquiring customers through cold calling?

How to leverage an MBA program to launch and grow a business?

How to transition from a full-time job to running a business full-time?

How does effective email marketing compare to cold calling for lead generation?

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This week we covered:

01:01 Introducing James Lincoln

02:22 James' Business Journey

03:39 Launching Goodly Growth

12:10 SEO Strategies and Services

15:44 Customer Acquisition and Economics

20:05 SEO Challenges and Customer Management

21:26 Importance of Google Business Profiles

22:35 Customer Education and Success

23:46 Sponsorship and Giveaway Announcement

24:28 Financial Metrics and Business Growth

27:23 Revenue Goals and Future Plans

28:39 Entrepreneurial Mindset and Resilience

30:27 Online Education and Course Development

38:51 Rapid Fire Questions and Reflections

41:53 Conclusion and Final Thoughts

...more
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Nikonomics - The Economics of Small BusinessBy Nikolas Hulewsky

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