This Can't Be That Hard

373 - Double Your Marketing Mileage


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There's this cookbook my mom had when I was growing up called More With Less. The whole premise was: here are big, satisfying meals made with humble ingredients. It was on her shelf my entire childhood, and honestly... it's basically how I think about business strategy too.

This episode is one of our most popular ever, and I'm re-sharing it as part of our Summer Essentials series because right now - in this slower-before-it-gets-busier stretch - is a great time to re-engage your most valuable marketing asset: your past clients.

In this episode, I’m sharing four simple, relationship-focused ways to bring people back in, get them talking about you, and build more consistency and sustainability into your schedule and revenue.

We’ll cover:

  • How to re-engage past clients with new or expanded offers
  • A smart way to use client stories and testimonials that builds trust and drives bookings
  • What it looks like to partner with clients to grow your network
  • The membership model that keeps your best clients coming back, year after year

LINKS:

  • If you want to go deeper on the membership piece, check out my course Revenue on Repeat 

Resources:

  • New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.
  • Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.
  • Long-time listener? Leave a review!


...more
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This Can't Be That HardBy Annemie Tonken

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