EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer

373 | Podcast Monetization with Benjamin Shapiro


Listen Later

Part 2 of our interview with podcast entrepreneur, Benjamin Shapiro, host of the MarTech podcast and Voices of Search podcast.  In Part 1 we covered podcast growth techniques.  In Part 2 of our interview, we cover the major points of monetization of a podcast.  We cover:
  • How do you get a sponsor for your podcast?
  • What are good models for advertising rates on a podcast?
  • How does frequency play into podcast sponsorships?
  • What should advertisers know when starting to advertise on podcasts?
  • Is CPM going away as a podcast advertising model?
...more
View all episodesView all episodes
Download on the App Store

EDGE of the Web - The Best SEO Podcast for Today's Digital MarketerBy Erin Sparks

  • 4.6
  • 4.6
  • 4.6
  • 4.6
  • 4.6

4.6

36 ratings


More shows like EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer

View all
The Digital Marketing Podcast by Ciaran Rogers, Daniel Rowles and Louise Crossley

The Digital Marketing Podcast

114 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,448 Listeners

Masters of Scale by WaitWhat

Masters of Scale

3,995 Listeners

Social Media Marketing Talk Show by Michael Stelzner, Social Media Examiner

Social Media Marketing Talk Show

83 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

7,087 Listeners

Search News You Can Use - SEO Podcast with Marie Haynes by Marie Haynes

Search News You Can Use - SEO Podcast with Marie Haynes

35 Listeners

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast by I Hear Everything

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

64 Listeners

Search with Candour - SEO podcast by Candour

Search with Candour - SEO podcast

5 Listeners

My First Million by Hubspot Media

My First Million

2,620 Listeners

Hard Fork by The New York Times

Hard Fork

5,448 Listeners

Huberman Lab by Scicomm Media

Huberman Lab

28,304 Listeners

All the Hacks with Chris Hutchins by Chris Hutchins

All the Hacks with Chris Hutchins

1,577 Listeners

Marketing Against The Grain by Hubspot Media

Marketing Against The Grain

352 Listeners

AI Explored by Michael Stelzner, Social Media Examiner—AI marketing

AI Explored

78 Listeners

Prof G Markets by Vox Media Podcast Network

Prof G Markets

1,127 Listeners