Kristina Azarenko provides us with an insight into the new SEO professional mindset. Specifically, we discuss why it's important to participate in the SEO community, sharing information and how we have changed our engagement during COVID. How valuable is it to speak with your SEO colleagues? Is there a fear of reprisal if you share insight or observation on social media when you are an SEO professional? Kristina shares some of her journey through her career, and the feedback and challenges she has experienced in SEO.

What are some of the tactics that an SEO should have? Listen to the list of core skills that an SEO should bank on!