The Foundr Podcast with Nathan Chan

395: Building a Ten-Figure Brand Empire with Emma Grede of Good American, Safely, and SKIMS.


Listen Later

Emma Grede is the marketing and business mind behind a global fashion and lifestyle brand empire. She’s the CEO and cofounder of the first fully inclusive fashion brand Good American, founding partner of shapewear brand SKIMS, and cofounder of plant-powered cleaning brand Safely. 

 

Impressive resume, right? 

 

Emma’s story started in East London as a child, where she was inspired to work in the fashion world. By focusing on her unique talents, she honed her skills in business and marketing to develop a career that she dreamed up from the beginning—to work with creative people and empower their collective vision.

Listen to Nathan and Emma discuss:

 

  • How she first met and started working with Kris Jenner
  • Pitching the Good American business idea to Khloe Kardashian ​​
  • The key to the Kardashian/Jenner staying power 
  • Why the power of inclusivity led to the success of SKIMS
  • Finding a better plant-based cleaning solution with Safely
  • How she became a shark on ABC’s Shark Tank
  • Her role as chairwoman of Fifteen Percent Pledge
  • And much more marketing and product advice for founders…
  •  

     

    Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.

     

    Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. 

     

    For more Foundr content, follow us on your favorite platform: 

    • Foundr.com
    • Instagram
    • YouTube
    • Facebook
    • Twitter
    • LinkedIn
    • Magazine
    • ...more
      View all episodesView all episodes
      Download on the App Store

      The Foundr Podcast with Nathan ChanBy Foundr Media

      • 4.9
      • 4.9
      • 4.9
      • 4.9
      • 4.9

      4.9

      564 ratings


      More shows like The Foundr Podcast with Nathan Chan

      View all
      The GaryVee Audio Experience by Gary Vaynerchuk

      The GaryVee Audio Experience

      16,835 Listeners

      Shopify Masters by Shopify

      Shopify Masters

      378 Listeners

      Entrepreneurs on Fire by John Lee Dumas of EOFire

      Entrepreneurs on Fire

      3,826 Listeners

      The Martell Method w/ Dan Martell by Dan Martell

      The Martell Method w/ Dan Martell

      577 Listeners

      Masters of Scale by WaitWhat

      Masters of Scale

      3,991 Listeners

      The Game with Alex Hormozi by Alex Hormozi

      The Game with Alex Hormozi

      4,459 Listeners

      The Diary Of A CEO with Steven Bartlett by DOAC

      The Diary Of A CEO with Steven Bartlett

      8,380 Listeners

      The Dream Bigger Podcast by Siffat Haider

      The Dream Bigger Podcast

      615 Listeners

      My First Million by Hubspot Media

      My First Million

      2,646 Listeners

      Working Hard with Grace Beverley by Grace Beverley

      Working Hard with Grace Beverley

      200 Listeners

      How I Made It by The Australian Financial Review

      How I Made It

      8 Listeners

      Build with Leila Hormozi by Leila Hormozi

      Build with Leila Hormozi

      942 Listeners

      BigDeal by Codie Sanchez

      BigDeal

      915 Listeners

      Hot Smart Rich with Maggie Sellers Reum by Hot Smart Rich

      Hot Smart Rich with Maggie Sellers Reum

      100 Listeners

      Aspire with Emma Grede by Emma Grede | Audacy

      Aspire with Emma Grede

      622 Listeners