People buy from people, not businesses. Especially in the wedding industry where couples can work closely together with vendors for over a year.

So why are you making it hard for couples to connect with you on your website? And to be clear, I’m not talking about putting up a photo of you with a blurb that reads like a dating profile or resume.

Today, I bring on Katy Taylor Jacobson to share what mistakes she sees on About pages - and what to do instead, so you can attract more ideal clients to your inbox.

Because, well, don’t we all want that right now?