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The Sugar Cookie Marketing Facebook Group duo is finally back (Corrie actually decided to work), but I'm off tomorrow, so you get this a day early and a dollar extra (?). It's the Baking it Down Podcast with Sugar Cookie Marketing! 

Here's what we're covering this week:

• Intro
• Marketing Minutes - A/B/C/D Testing
• Business of Baking - Mindfulness
• The Course Recap - Flodesk
• Voicemails / Texts / Emails (571) 556-5644
• Twinterests
• Sponsors

In the Marketing Minutes, Heather chit chats about Facebook's Business Creator Suite overhaul - with - get this, A/B testing for posts - yes, you heard it hear first. Facebook now allows you to use their FREE scheduler to let your post duke it out for the highest engagement in feeds - the winner takes all... of the space on your feed wall.

In the Business of Baking, Corrie covers mindfulness with her new hobby - mindful lettering. Setting aside 10 minutes a day to be truly focused on the present task, phone away - kid away - husband away, she's managed to markedly increase her ability to write calligraphy! So - do the same for your marketing - we'll call it "mindful marketing." 

We launched the SCM Course called The Cookie College. For a $68/mo membership you can access over 40 courses about baking and marketing at www.thecookiecollege.com/membership. We've got 20 seats opening this month for those of you who would like to learn more about Flodesk - an email sender I'll give you a 50% off coupon for (hey - saving you money already).

In Voicemails - how to spot your "unideal client." 

• Call / Text: (571) 556-5644
• Email: hello@sugarcookiemarketing[dot]com

In Twinterest - Corrie got a Nuface for her birthday (not a new face - she got an electrical face contraption that zaps you into yesteryear apparently). Heather is working on minimizing visual noise starting with her office desk.

And our Podcast Sponsors are:

• Eddie the Printer - https://www.primera.com/edible-ink-printer.html
• CastIron.me - https://www.castiron.me/
• BaketyBakes - 10% off with promo code TWINS - https://baketybakeidaho.com