The Tim Ferriss Show

#438: Coach George Raveling on This Unique Moment in Time, How to Practice Self-Leadership, Navigating Difficult Conversations, and Much More


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“My hope is that we will be who we say we are. All of us.” — Coach George Raveling

Coach George Raveling (@GeorgeRaveling) is an 82-year-old living legend and Nike’s former Director of International Basketball. Coach Raveling was the first African-American head basketball coach in the PAC-8 (now PAC-12). On August 28, 1963, at age 26, while volunteering as security at the March on Washington, Raveling would humbly become the guardian of what we have come to know as Dr. Martin Luther King Jr.’s “I Have a Dream” speech.

Coach Raveling has held head coaching positions at Washington State, the University of Iowa, and USC. Following a prolific basketball coaching career, he joined Nike at the request of Phil Knight, where he played an integral role in signing a reluctant Michael Jordan. He’s also been inducted into the Naismith Memorial Basketball Hall of Fame and the National Collegiate Basketball Hall of Fame.

Coach George Raveling made his first appearance on the podcast in 2018, and for me, it was one of the most impactful interviews I’ve done, and I came out of it walking on air.

We covered a lot of ground in that first interview, including how Coach Raveling came to own the original copy of Dr. Martin Luther King Jr.’s “I Have a Dream” speech, how his practice team ended up beating the 1984 US Olympic Dream Team in basketball, how he helped convince Michael Jordan to sign with Nike, and much more. I strongly urge you to listen to that conversation about Coach’s life, philosophies, and lessons learned.

I invited George back on the podcast to hear his thoughts on everything that is happening right now. These are difficult and uncertain times for millions of people, and my heart goes out to each and every person navigating the depths of sadness, anger, and fear.

As you’ll hear in today’s episode, Coach Raveling has great hope. He’s seen many changes in his lifetime, and we can all strive to be the positive change agents that he implores us to be.

Please enjoy this timely—and timeless—conversation with Coach George Raveling. 

***

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Past guests on The Tim Ferriss Show include Jerry Seinfeld, Hugh Jackman, Dr. Jane Goodall, LeBron James, Kevin Hart, Doris Kearns Goodwin, Jamie Foxx, Matthew McConaughey, Esther Perel, Elizabeth Gilbert, Terry Crews, Sia, Yuval Noah Harari, Malcolm Gladwell, Madeleine Albright, Cheryl Strayed, Jim Collins, Mary Karr, Maria Popova, Sam Harris, Michael Phelps, Bob Iger, Edward Norton, Arnold Schwarzenegger, Neil Strauss, Ken Burns, Maria Sharapova, Marc Andreessen, Neil Gaiman, Neil de Grasse Tyson, Jocko Willink, Daniel Ek, Kelly Slater, Dr. Peter Attia, Seth Godin, Howard Marks, Dr. Brené Brown, Eric Schmidt, Michael Lewis, Joe Gebbia, Michael Pollan, Dr. Jordan Peterson, Vince Vaughn, Brian Koppelman, Ramit Sethi, Dax Shepard, Tony Robbins, Jim Dethmer, Dan Harris, Ray Dalio, Naval Ravikant, Vitalik Buterin, Elizabeth Lesser, Amanda Palmer, Katie Haun, Sir Richard Branson, Chuck Palahniuk, Arianna Huffington, Reid Hoffman, Bill Burr, Whitney Cummings, Rick Rubin, Dr. Vivek Murthy, Darren Aronofsky, and many more.

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