In this episode of The D2D Podcast, Sam Taggart connects with Jason Haugen, CEO of Haugen RV Group and founder of Culture Camp, to explore the game-changing impact of culture on scaling sales teams. Jason’s journey from sweeping floors to building a $100M business offers powerful insights for leaders and sales reps alike. He reveals how fostering a high-performance culture can transform a struggling team into a thriving powerhouse.

Jason shares how culture isn’t just about feel-good moments—it’s a measurable process that starts at the top. From overcoming business challenges to investing in team growth, this episode is packed with actionable strategies to inspire anyone looking to elevate their sales organization.

You’ll find answers to key questions such as:

• How can culture drive sales growth and team loyalty?
• What are the steps to shift from a reactive to a proactive mindset in sales?
• Why is investing in people more impactful than chasing short-term wins?
• How do you tackle toxicity in your sales culture without derailing your progress?
• What role does transparency play in sustaining a high-performance team?

Connect with Jason Haugen:

• Website: Culture Camp Podcast - https://www.iamjasonhaugen.com/culture-camp
• Instagram: @jasonhaugen - https://www.instagram.com/jasonhaugen 

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