The Marketing Book Podcast

467 Stop Starvation Marketing by Christine Slocumb


Listen Later

Stop Starvation Marketing: 23 Power Growth Moves For Health Tech, IT, Biotech Companies by Christine Slocumb

ABOUT THE BOOK:

Get ready to embark on a journey through 23 power moves that will help you grow a successful healthcare, biotech, or IT company.

With practical tips and real-world success stories, Stop Starvation Marketing is a must-read for tech leaders looking to take their marketing to the next level.

Every chapter is packed with tactics, tips, and punchy anecdotes that immediately demonstrate each point.

Action strategies are clearly outlined and provide a blueprint for success. If you are serious about marketing results – and enjoy a spot of humor along the way – this book is for you.

ABOUT THE AUTHOR:

Christine has 30 years of marketing, business development, and product management experience in a wide variety of companies, from start-ups to Fortune 50 firms.

Since founding her marketing firm Clarity Quest in 2001, Christine has worked with technology, life sciences, and healthcare firms on marketing strategy, business planning, and marketing implementation.

Christine earned undergraduate and graduate degrees in electrical engineering, and an MBA – and holds eight U.S. patents.

And, interesting fact - Christine and the host of The Marketing Book Podcast are both married to physicians!

Click here for this episode's website page with the links mentioned during the interview...

https://www.salesartillery.com/marketing-book-podcast/stop-starvation-marketing-christine-slocumb

...more
View all episodesView all episodes
Download on the App Store

The Marketing Book PodcastBy Douglas Burdett

  • 5
  • 5
  • 5
  • 5
  • 5

5

813 ratings


More shows like The Marketing Book Podcast

View all
Sales Gravy: Jeb Blount by Jeb Blount

Sales Gravy: Jeb Blount

583 Listeners

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople. by Brian Burns

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

1,116 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,454 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,591 Listeners

HBR IdeaCast by Harvard Business Review

HBR IdeaCast

172 Listeners

The Digital Marketing Podcast by Daniel Rowles and Ciaran Rogers

The Digital Marketing Podcast

113 Listeners

Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

Marketing School - Digital Marketing and Online Marketing Tips

1,262 Listeners

Sales Influence Podcast by Victor Antonio

Sales Influence Podcast

321 Listeners

Social Media Marketing Talk Show by Michael Stelzner, Social Media Examiner

Social Media Marketing Talk Show

83 Listeners

Nudge by Phill Agnew

Nudge

176 Listeners

Think Fast Talk Smart: Communication Techniques by Matt Abrahams, Think Fast Talk Smart

Think Fast Talk Smart: Communication Techniques

829 Listeners

Marketing Made Simple by StoryBrand.com

Marketing Made Simple

288 Listeners

Marketing Against The Grain by Hubspot Media

Marketing Against The Grain

358 Listeners

HBR On Strategy by Harvard Business Review

HBR On Strategy

81 Listeners

HBR On Leadership by Harvard Business Review

HBR On Leadership

172 Listeners