Starting and growing an online business has many perks - but that doesn't mean it's going to be fun all the time... In the beginning, we often have unrealistic expectations built up by all of the external noise around us, and then feel flat and uncertain wondering if we're 'doing it right' when it doesn't happen! In today's episode, I'm debunking 5 of these unrealistic expectations and revealing more realistic approaches instead.

- The benefits of organic growth and why online businesses don't grow overnight
- Dispelling the myth that social media is ALL you need to grow your audience
- Why investing in your business is necessary to flourish and grow
- The true non-linear growth of business and why taking a step back is sometimes necessary to move forward
The reality of operating an online business - it's not always going to be fun!

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