Acupuncture Marketing School

50 | Consistency and Authenticity on Instagram with Godfrey Fayne


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Today I’m talking with acupuncturist Godfrey Fayne all about Instagram.

Godfrey recently graduated from the Pacific College of Health Sciences in California with his doctorate (congrats!) and in the last year of school, he decided to really lean into content creation for his Instagram account (@gtheapprentice), which is how I discovered his account.

He shares fun and helpful Reels about Chinese medicine that resonate with patients and practitioners alike.

Godfrey really shines in his ability to create video content consistently and to show up as himself in his videos, and I’m excited to talk to him about that today.

Before we dive into Godfrey’s interview:

A Year of Email Templates for Acupuncturists is on sale this week.

If you’re on my email list, you know it was on sale last week BUT it’s honestly been a rough few weeks and I’m behind in producing Godfrey’s episode. So for my podcast listeners, I’m extending the discount code for one more week.

The discount code is EMAILMAGIC and you’ll save $40 on email templates.

These are real remails that I send to my patients. You can literally copy and paste them, make a few edits for your own practice, and either hit send or schedule them for the future.

My goal with these is to make your email marketing MUCH easier.

The emails are focused on pain, anxiety, and digestion, primarily, so if you like treating those things, they are likely a pretty good fit for your practice.

>> Check out the templates here

The discount expires Monday, January 30th, 2023. As always, if you have questions, send me an email at [email protected]

In this episode, Godfrey and I talk about:

  • How you can use your audience (aka, your community) as inspiration to show up consistently 
  • Leaning into what your audience likes and letting them guide your content
  • The fact that it's difficult for everyone, even extroverts, to get used to seeing themselves on camera and/or hearing their own voice
  • How social media can lend wisdom to make us better practitioners
  • And much more

Without further ado, let's talk about Instagram with Godfrey Fayne!

SHOW NOTES:

  • Follow Godfrey @gtheapprentice on Instagram
  • Save $40 on A Year of Email Templates for Acupuncturists with code EMAILMAGIC (Code expires Monday, Jan. 30th, 2023.)

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Curious about Acupuncture Marketing School, the online course for marketing beginners? Join me inside! Click here to learn more.

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Acupuncture Marketing SchoolBy Michelle Grasek, MS, L.Ac.

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