Growth is great, but if you’re not purposeful about growing and scaling your culture alongside your business it can quickly deteriorate. So how do you grow your business while simultaneously protecting your culture? Come alongside our journey as we struggle with this as well. We talk about what company culture is, what’s working, and what we’re still figuring out.

What’s working for us:

1. Define common language about values, purpose, and standards
2. Hire to your culture
3. Lead by example
4. Build a system focused around culture
5. Create an environment where transparency, truth, and standards are clear and open
6. Treat your people right
7. Implement cultural ambassadors

Connect on Instagram:

• Seychelle Van Poole: @seychellevp
• Vija Williams: @viavija
• Sarah Reynolds: @sarahreynoldsoji
• Wendy Papasan: @wendypapasan

Empire Building is a production of Crate Media