You spend a lot driving online prospects to your website. In today’s interview, you’ll learn how to convert those visitors into qualified leads using live chat. Most websites convert less than 3-5% of their visitors to sales. Don’t let yours be one of them.

What you’ll hear in this episode:

• How Live Chat works to convert website visitors to leads, which is THE BOTTOM LINE
• Dave’s background is 5+ years with Apex, which celebrated its 10th anniversary recently and works with over 4000 contractors across the US
• Why use Apex Chat? What’s in it for me?
• • It is used as a conversion tool to generate more leads
  • It gives an option for clients who don’t want to make a phone call
  • It is an effective and preferred method of collecting contact info
  • It is a viable option for small companies who don’t have the resources to handle it on their own
  
  
• A look at the numbers:
• • 79% of consumers favor live chat
  • 42% of customers selected live chat as their preferred method for contact info
  • 42% of leads generated by Apex come after regular business hours
  
  
• Over 150 chat agents are trained with a customized script for each client
• Questions help the agent decide if that customer is a good prospect for the business, and then a free estimate is scheduled
• The full transcript of the live chat that goes directly to the contractor within minutes
• Other features available with Apex Chat:
• • Connecting the client directly to the business by phone during preset hours/days
  • The “text us” button that allows clients to text instead of making a phone call
  • The texting feature can be linked to your Google AdWords campaign and your Google My Business page
  
  
• Live chat shows that you WANT to connect with clients and makes your small company appear larger than it is
• Customers show an increase of 30-40% more leads when live chat is added to their website
• With Apex, there is no long-term commitment, but a month-to-month basis, and the retention rate is over 90%
• How live chat helps you keep people on your website longer and adds to the mobile web experience
• The cost with Apex: It’s a pay-for-performance pricing model, meaning you are only charged for the qualified leads they deliver, at the rate of $18 each
• The conditions that must be met to classify a “qualified lead,” including name, contact info, and more

Resources:

http://try.apexchat.com/theroofershow/  (Get 50% off the one-time set-up fee for listeners))

Call Dave: 925-237-9202

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