In this episode, Jacqui Jakubowicz discusses the critical role of front desk interactions in influencing the success of chiropractic practices. She stresses that the biggest threat to a practice's growth is not clinical skills or marketing, but the uncertainty and lack of conviction exhibited by the staff. The episode introduces the Expert Care Advocate system, which transforms team members into confident and knowledgeable advocates for neurologically focused chiropractic care. By following this proven 10-step system, practices can amplify their impact, improve patient trust, and foster a thriving, family-oriented environment. 

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Links & Resources:

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• The Proven Path to a Thriving Family Practice
• How Data-Driven Chiros Are Dominating with Today's Parents
• The NeuroAGE of Perinatal Chiropractic is Here

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Key Moments: 

01:37 The Biggest Threat: Front Desk Sabotage

02:49 Transforming Your Team into Care Advocates

03:28 A Real-Life Example of Team Sabotage

04:58 The Power of Care Advocates

06:13 Steps to Develop Expert Care Advocates

09:11 Building a Strong Foundation

16:50 Creating Exceptional Patient Experiences

17:58 Financial Conversations as Investments

19:03 Promoting Family Care

19:42 Amplifying Your Practice's Impact

20:23 Community Involvement and Team Unity

22:22 Commitment to Continual Growth

23:27 Action Steps and Homework

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