Want to know the exact social selling training you need to implement right now to win in B2B sales?

Keep scrolling as we’ve one of the worlds leading experts on the matter laying out his sales playbook…

Daniel Disney is a sales expert on a mission to help everyone working in sales learn how to successfully sell on social media.

I’ve laid out Dan’s most important and actionable suggestions below the video.

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Social Selling Training Isn’t Just Useful, It’s Essential

Dan believes now is the time that everyone should be jumping into the world of social selling –“In my honest opinion I don’t think that there is anyone that shouldn’t be using social media”.

There is plenty of data on this too. Social Sellers are 51% more likely to hit their sales quota, they attract 45% more opportunities and outsell their non social selling counterparts by 78% according to LinkedIn.

Start More Conversations

The biggest misconception about social selling is that it’s all about liking, sharing and promoting other peoples content. This alone will have zero effect on you smashing your sales target right.

We’re living in the golden age of B2B selling because for the first time in history we can literally strike up a conversation with almost anyone.

This is why social selling is so powerful and Dan agrees – “The biggest thing that people just are not doing right now is just starting conversations”.

The goal here is to proactively start up conversations that are not cold.

When you cold call an individual, you’re interrupting them and you’re taking up their time before they’ve agreed to spend it with you. You’re pissing them off 9 times out of 10!

That is why I don’t share my mobile number with anyone that I’m not already doing business with. If I’m doing that, I’d bet that anyone with significant budget that you’re trying to sell to will be doing the same in the near future.

The beauty of social media is that our prospects are already out there, having public conversations and all we have to do is join in.

It’s an incredible time to work in sales IF you’ve had a little social selling training. This podcast episode will give you the 20% that will make the 80% of the difference in your game so watch that before you buy a digital selling course or invest in some nonsense social selling certification.

How To Start Sales Conversations On Social

Dan uses the acronym “SALES” to outline the process of having engaging, relationship building conversations over social media.

1) Solve Problems

Your potential customers are not looking for a new Facebook friend or someone to swap cat photos with. They’re looking for people who can solve their business problems.

If you’ve been selling for any amount of time you have a unique and fascinating skill set. This coupled with your domain knowledge in a very specific industry vertical means that you’re perfectly set up to solve prob...