We Are For Good Podcast - The Podcast for Nonprofits

566. Transformative Storytelling: Creating Cultures of Change in Nonprofits - Christina Blacken, The New Quo


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Meet Christina. She’s the founder of The New Quo💭 She’s trained 14,000 leaders across 9 industries using her unique The New Quo Change Model, which uses neuroscience, equity principles, and narrative intelligence (a.k.a the science of story), to help people overcome bias, deepen trust in their relationships, and achieve equitable, status-quo breaking goals. Tune in as we explore how you can build your storytelling muscles + create cultures of storytelling. Spoiler: this episode is for everyone on the team - not just marketing folks ✍️

💡 Learn

  • The Power of Storytelling
  • How to use the New Quo Change Model
  • The importance of questioning assumptions

Today's Guest
Christina Blacken, Founder + Chief Narrative Strategist, The New Quo

Episode Highlights

  • Christina’s story and journey to where she is today (3:15)
  • The New Quo change model (8:00)
  • Applying The New Quo Change Model at nonprofits (12:00)
  • The power of personal storytelling (15:55)
  • Building a culture of storytelling in organizations (16:55)
  • The role of leadership storytelling (25:00)
  • Christina’s One Good Thing: Question your assumptions. (34:30)
  • How to connect with Christina (36:10)

For more information + episode details visit: weareforgood.com/episode/566.

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