Welcome back to the Healthpreneur podcast! Today I’ve got a great solo round for you that, I have to warn you, may ruffle a few feathers. But honestly, what I am talking about today is almost like a public service announcement. Things are changing with online businesses and if you’re sticking with the old model, it is going to cost you—literally.

Today I am going to be talking about importance vs. impact. While a lot of people think they are focused on creating an impact, a lot of times they are actually focused on making themselves seem and feel important. And there’s nothing wrong with that! But at the end of the day, the stuff that makes you feel important isn’t going to impact people's lives.

Oh, and the other thing? Most of that importance stuff also isn’t going to make you a lot of money! So, not only am I going to go over the difference between importance and impact, but I’m going to show you how you can gain tremendous amounts of profit while still creating tons of impact. Like I said before, this may ruffle a few feathers because I’ll be going over some hard truths—but I am doing this with your best interest in mind, and I promise that you will get some insight out of this episode.

2:00 - 7:30 - Differentiating between importance and impact

7:30 - 9:30 - A book won’t transform someone’s life.

9:30 - 14:30 - Running the numbers

14:30 - 18:00 - We want to make money and there’s nothing wrong with that.

18:00 - 22:00 - You have the skill set and the expertise.