Betsy Mikesell is the founder and CEO of the innovative bedding company, Beddy's. She's and her family are also the survivors of a small plan crash.

Betsy recounts the terrifying experience of surviving the plane crash with her family, reflecting on the life-altering lessons it taught her about gratitude and finding purpose in difficult situations. She shares how the challenges reshaped her personal and professional life, including the growth of her business and relationships. The conversation also touches on the origin story of Betty’s, the hurdles of launching and scaling a product-based business, and the importance of community support and collaboration in entrepreneurship.

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