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591: From $0 to $3.4 BILLION Selling Socks | Bombas (Best of Foundr)
David Heath and Randy Goldberg turned Bombas from a scrappy Indiegogo campaign into the most successful Shark Tank investment of all time—now valued at $3.4 billion.
In this interview, the Bombas co-founders share how a simple insight
about homelessness sparked a mission-driven sock company, how they
bootstrapped their way to product-market fit, and the strategies that
allowed them to scale profitably in one of the most competitive eras of
eCommerce.
From bootstrapping and fundraising to Shark Tank, celebrity
endorsements, and building a brand people love, this episode is a
masterclass in combining profit with purpose.
What you’ll learn from this interview:
• How Bombas grew from a $140K Indiegogo campaign to a $3.4B business
• The one-for-one donation model and why it worked when others doubted
it
• Bootstrapping tactics that fueled growth before raising outside
capital
• The Shark Tank experience and why it was a turning point for the brand
• How Bombas navigated rising customer acquisition costs and scaled
profitably
• The mindset shifts needed to build a mission-driven business at scale
• Why focus, authenticity, and constraints can be the biggest drivers of
innovation
By the end of this interview, you’ll walk away with a playbook for
building a business that blends purpose with profit—so you can grow
faster, stay focused, and create a brand that stands the test of time.
SAVE 50% ON OMNISEND FOR 3 MONTHS
Get 50% off your first 3 months of email and SMS marketing with Omnisend
with the code FOUNDR50. Just head to https://your.omnisend.com/foundr to get started.
HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER
Learn directly from 7, 8 & 9-figure founders inside Foundr+
Start your $1 trial → https://www.foundr.com/startdollartrial
PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING?
→ Starting from scratch? Apply here →
https://foundr.com/pages/coaching-start-application
→ Already have a store? Apply here →
https://foundr.com/pages/coaching-growth-application
CONNECT WITH NATHAN CHAN
Instagram → https://www.instagram.com/nathanchan
LinkedIn → https://www.linkedin.com/in/nathanhchan/
CONNECT WITH BOMBAS
Website → https://bombas.com/
Instagram → https://www.instagram.com/bombas/
LinkedIn → https://www.linkedin.com/company/bombas/
David's LinkedIn → https://www.linkedin.com/in/davidtheath/
Randy's LinkedIn → https://www.linkedin.com/in/randysgoldberg/
FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES
YouTube → https://bit.ly/2uyvzdt
Website → https://www.foundr.com
Instagram → https://www.instagram.com/foundr/
Facebook → https://www.facebook.com/foundr
Twitter → https://www.twitter.com/foundr
LinkedIn → https://www.linkedin.com/company/foundr/
Podcast → https://www.foundr.com/podcast
View all episodes
By Foundr Media
4.9
562562 ratings
David Heath and Randy Goldberg turned Bombas from a scrappy Indiegogo campaign into the most successful Shark Tank investment of all time—now valued at $3.4 billion.
In this interview, the Bombas co-founders share how a simple insight
about homelessness sparked a mission-driven sock company, how they
bootstrapped their way to product-market fit, and the strategies that
allowed them to scale profitably in one of the most competitive eras of
eCommerce.
From bootstrapping and fundraising to Shark Tank, celebrity
endorsements, and building a brand people love, this episode is a
masterclass in combining profit with purpose.
What you’ll learn from this interview:
• How Bombas grew from a $140K Indiegogo campaign to a $3.4B business
• The one-for-one donation model and why it worked when others doubted
it
• Bootstrapping tactics that fueled growth before raising outside
capital
• The Shark Tank experience and why it was a turning point for the brand
• How Bombas navigated rising customer acquisition costs and scaled
profitably
• The mindset shifts needed to build a mission-driven business at scale
• Why focus, authenticity, and constraints can be the biggest drivers of
innovation
By the end of this interview, you’ll walk away with a playbook for
building a business that blends purpose with profit—so you can grow
faster, stay focused, and create a brand that stands the test of time.
SAVE 50% ON OMNISEND FOR 3 MONTHS
Get 50% off your first 3 months of email and SMS marketing with Omnisend
with the code FOUNDR50. Just head to https://your.omnisend.com/foundr to get started.
HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER
Learn directly from 7, 8 & 9-figure founders inside Foundr+
Start your $1 trial → https://www.foundr.com/startdollartrial
PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING?
→ Starting from scratch? Apply here →
https://foundr.com/pages/coaching-start-application
→ Already have a store? Apply here →
https://foundr.com/pages/coaching-growth-application
CONNECT WITH NATHAN CHAN
Instagram → https://www.instagram.com/nathanchan
LinkedIn → https://www.linkedin.com/in/nathanhchan/
CONNECT WITH BOMBAS
Website → https://bombas.com/
Instagram → https://www.instagram.com/bombas/
LinkedIn → https://www.linkedin.com/company/bombas/
David's LinkedIn → https://www.linkedin.com/in/davidtheath/
Randy's LinkedIn → https://www.linkedin.com/in/randysgoldberg/
FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES
YouTube → https://bit.ly/2uyvzdt
Website → https://www.foundr.com
Instagram → https://www.instagram.com/foundr/
Facebook → https://www.facebook.com/foundr
Twitter → https://www.twitter.com/foundr
LinkedIn → https://www.linkedin.com/company/foundr/
Podcast → https://www.foundr.com/podcast
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