Endurance Innovation

60 - Toronto Triathlon Festival's Jeff Chong


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  • 3:30 the existential challenges of the race industry during and after the pandemic
  • 5:30 the role of races in the broader triathlon / endurance ecosystem
  • 10:00 Jeff’s evolving role as TTF manager
  • 12:45 planning for an uncertain future
  • 14:00 the importance of ‘getting it right’ when races return
  • 19:30 virtual racing as a funnel for in-person racing
  • 25:45 keeping the fire lit for the sport
    • Go out with your friends for a socially distanced ride or run
    • Re-engage with your local club or shop
    • Be open-minded to the steps being taken by stakeholders to keep you engaged
    • Show some love to the race directors, club organizers, shops, and coaches
    • Rediscover your why
  • 32:00 some barriers to entry into triathlon and how the pandemic may be an opportunity to make meaningful changes
  • 32:30 the lack of diversity in triathlon
  • 35:30 an alternate, low-barrier format
  • 39:30 triathlon racing during and post COVID
  • 44:00 trying to level the playing field
  • 48:30 virtual Toronto Triathlon Festival

Please consider supporting your local race! Learn all about the Toronto Triathlon Festival and see the details of their virtual race week (July 10 - 19), visit the TTF website.

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Endurance InnovationBy Andrew Buckrell and Michael Liberzon

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