Acupuncture Marketing School

63 | Marketing Ethics, Informed Consent, and Google Ads with Liane Wood


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Today I’m speaking with Liane Wood, a psychotherapist practicing in Ontario, Canada, and the founder of Psychotherapy Mastermind, which is an organization dedicated to helping therapists navigate entrepreneurship and learn to build successful practices.

Liane’s first career was in insurance, so she has a unique perspective on helping practitioners navigate risk as healthcare providers.

In this episode we talk about some unique ideas, including what makes ethical marketing, what counts as informed consent, and much more.

Liane also runs a successful multipractitioner practice, and we discuss what marketing is working for her right now.

Hope you enjoy!

SHOW NOTES:

  • Liane's clinic website
  • To book a consult about informed consent or marketing with Liane email her at [email protected]. Consults are 60 minutes and the cost is $169.50 CDN.
  • Psychotherapy Masterminds website
  • Instagram: @psychotherapy_masterminds
  • Facebook: @Psychotherapy.Masterminds

Thank you to our sponsor:

This episode is sponsored by Jane. Jane is an all-in-one practice management software designed to help you streamline your Acupuncture practice.

With helpful features like online booking, electronic charting, insurance billing, and much more, Jane works hard to keep up with your busy practice.

If you’re interested in learning more, head to jane.app/acupuncture-us. Or use the code ACUSCHOOL1MO at sign-up for a one-month grace period inside Jane.

Support the show

Curious about Acupuncture Marketing School, the online course for marketing beginners? Join me inside! Click here to learn more.

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Acupuncture Marketing SchoolBy Michelle Grasek, MS, L.Ac.

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