We Are For Good Podcast - The Podcast for Nonprofits

636. Making a Movement: Empowering Action - Jon and Becky


Listen Later

We’ve reached the final chapter of our Making a Movement series, and we’re leaning all in on what it truly means to empower action. 

This episode is a celebration of the heartbeat behind every movement: community. You’ll hear the inspiring story of Hannah Lowe, a fearless mom on a mission who rallied her village to raise $2 million for her son’s life-changing treatment. It’s a powerful reminder that when a call to action is clear and authentic, it has the power to ignite a movement.

We’re also featuring insights from previous episodes with Celeste Flores, who pulls back the curtain on the global generosity of Giving Tuesday and the community-powered magic that drives it. Plus, Amanda Liaw shares why going deep, not just broad, is the key to building engagement that lasts. Together, we’ll explore how to make participation joyful, how to sustain momentum, and why prioritizing your own well-being is essential for staying in the work.

If you’re ready to activate your community and believe in the ripple effect of good, this conversation is for you. Let’s keep building this movement together.


Episode Highlights: 

  • Empowering Action: making movements (02:15)
  • Hannah Lowe’s Story: Clear Messaging Mobilizes a Community (08:40)
  • Giving Tuesday: Building Community Beyond Fundraising (15:30)
  • Secret Sauce: Go Deep, Not Broad (22:05)
  • Personalization at Scale: Partnerships and Human Stories (28:50)
  • Gratitude First: Transforming Board Buy-In (34:10)

Episode Shownotes: www.weareforgood.com/episode/536

About our Sponsor Givebutter 💛

Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes.


Thank you to our partners 🩵

Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.

Support the show

Become a Member and Get All-Access to Everything We Are For Good!
Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.

Say hi👇
LinkedIn / Instagram / Facebook / YouTube / Twitter

...more
View all episodesView all episodes
Download on the App Store

We Are For Good Podcast - The Podcast for NonprofitsBy We Are For Good

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

259 ratings


More shows like We Are For Good Podcast - The Podcast for Nonprofits

View all
On Being with Krista Tippett by On Being Studios

On Being with Krista Tippett

10,279 Listeners

HBR IdeaCast by Harvard Business Review

HBR IdeaCast

1,865 Listeners

Hidden Brain by Hidden Brain, Shankar Vedantam

Hidden Brain

43,471 Listeners

10% Happier with Dan Harris by 10% Happier

10% Happier with Dan Harris

12,619 Listeners

How I Built This with Guy Raz by Guy Raz | Wondery

How I Built This with Guy Raz

30,229 Listeners

The Marie Forleo Podcast by Marie Forleo

The Marie Forleo Podcast

1,645 Listeners

Worklife with Adam Grant by TED

Worklife with Adam Grant

9,183 Listeners

On Purpose with Jay Shetty by iHeartPodcasts

On Purpose with Jay Shetty

26,881 Listeners

Powerhouse Women by Lindsey Schwartz

Powerhouse Women

841 Listeners

Think Fast Talk Smart: Communication Techniques by Matt Abrahams, Think Fast Talk Smart

Think Fast Talk Smart: Communication Techniques

772 Listeners

A Bit of Optimism by Simon Sinek

A Bit of Optimism

2,129 Listeners

Kelly Corrigan Wonders by Kelly Corrigan

Kelly Corrigan Wonders

3,319 Listeners

How to Be a Better Human by TED

How to Be a Better Human

1,373 Listeners

We Can Do Hard Things by Glennon Doyle and Audacy

We Can Do Hard Things

41,410 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

19,479 Listeners

Little Bit of Good Presents by Little Bit of Good

Little Bit of Good Presents

12 Listeners

The Habits of an Impactful Fundraiser by We Are For Good

The Habits of an Impactful Fundraiser

2 Listeners