If you post content in a bid to attract more clients, this episode is for you. 

I share five ways to refine your content marketing by exploring the things to steer clear of!  

Instead of talking about things that work or don't work from mine and my clients' experiences, I've been spending a few months observing content from people in my network and taking some notes.

And I'm sharing my findings!

Here's a quick summary:

1.  Don't put colleagues down to make yourself look good (you'd be surprised at how subtle it can be)
2.  Avoid bombarding people with content
3.  It's not about you, it's always about your customer
4.  Don't confuse your audience (I'm guilty of this!)

Enjoy :-)

- Sumantha

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👋🏽 Hello! I'm Sumantha McMahon and I've supported over 100 tutors and education business owners.

As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you!

My training leans on tried-and-tested methods that are completely tailored to our niche.

There's no generic business advice here!

Work with me to breathe life into YOUR definition of success:

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Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.