EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer

662 | Local SEO and Google SGE w/ Greg Gifford


Listen Later

Gearing Up for SGE

Welcome back local SEO specialist and COO at Search Lab Greg Gifford. This week Greg joins host Erin Sparks to uncover the myths about local SEO and frequent challenges haunting business owners. Learn the common mistakes small business owners need to keep an eye on while setting up their Google Business Profile, and to wrap it all up Greg & Erin close with some highly necessary SGE talk. It's time to master your SEO at a local level this week on the EDGE of the Web!

Key Segments:

[00:03:13] Introducing Greg Gifford

[00:06:08] Challenges and Myths of Local SEO

[00:14:25] EDGE of the Web Title Sponsor: Site Strategics

[00:14:59] Issues with the Google Appeal Process

[00:19:04] Flaws in Google Business Profile

[00:33:17] When are we going to see Google SGE?

[00:45:37] EDGE of The Web Sponsor: Wix

[00:46:47] What Does the Spike in Organic Traffic Loss Tell Us?

Thanks to Our Sponsors!

Site Strategics: http://edgeofthewebradio.com/site

Wix: http://edgeofthewebradio.com/wix

Follow Our Guest

Twitter: https://twitter.com/GregGifford

LinkedIn: https://www.linkedin.com/in/greggifford/

...more
View all episodesView all episodes
Download on the App Store

EDGE of the Web - The Best SEO Podcast for Today's Digital MarketerBy Erin Sparks

  • 4.7
  • 4.7
  • 4.7
  • 4.7
  • 4.7

4.7

35 ratings


More shows like EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer

View all
This Week in Startups by Jason Calacanis

This Week in Startups

1,288 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,444 Listeners

The Best SEO Podcast: Defining the Future of Search with LLM Visibility™ by MatthewBertram.com

The Best SEO Podcast: Defining the Future of Search with LLM Visibility™

316 Listeners

The a16z Show by Andreessen Horowitz

The a16z Show

1,089 Listeners

SEO 101 by WMR.FM

SEO 101

65 Listeners

The Digital Marketing Podcast by Daniel Rowles and Ciaran Rogers

The Digital Marketing Podcast

114 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,549 Listeners

Search News You Can Use - SEO Podcast with Marie Haynes by Marie Haynes

Search News You Can Use - SEO Podcast with Marie Haynes

35 Listeners

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast by I Hear Everything

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

63 Listeners

Morning Brew Daily by Morning Brew

Morning Brew Daily

3,010 Listeners

All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

All-In with Chamath, Jason, Sacks & Friedberg

9,927 Listeners

Marketing Against The Grain by Hubspot Media

Marketing Against The Grain

358 Listeners

The Tucker Carlson Show by Tucker Carlson Network

The Tucker Carlson Show

16,884 Listeners

SEO in 2026 by Majestic.com

SEO in 2026

2 Listeners

AI Explored by Michael Stelzner, Social Media Examiner—AI marketing

AI Explored

96 Listeners