Top sales people aren’t born, they’re made. They’re trained. They’re coached to improve in key areas to develop skills that help them book more clients at higher prices.

But what exactly do you need to get better at if you want to reach your full potential? What skills should you focus on?

In this episode of Own Your Business, I breakdown:

- 7 core competencies for people in the event industry

- Skills you have to stack in order to excel in each area

- 4 distinct selling styles

- Potential blindspots for each style