Shameless Leadership

737: Jenn Cassetta: The Art of Badassery


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Based in Los Angeles, Jennifer Cassetta is a nationally recognized speaker, empowerment coach, and self-defense expert. She has worked with tens of thousands of professional women around the country to help them unleash their inner badass. Equipped with her 3rd-degree black belt in HapKiDo, Master’s degree in Nutrition, and health coaching certification, she develops programming that helps women feel strong, safe, and powerful from the streets to the boardroom. With clients that include: American Airlines, British Airways, Del Monte, Nike, Uber, and UBS, Jennifer has rocked hundreds of stages across the country with her superpower combination of engaging content and contagious enthusiasm.

Her new book, The Art of Badassery: Unleash Your Mojo With Wisdom of the Dojo, can now be found on bookshelves everywhere.

This was such a fun conversation. Jenn and I had the most instant chemistry and synergy. Get ready to laugh along with us and take some fantastic notes! 

Listen in to hear Jenn share:

  • The Art of Badassery and how to unleash your mojo
  • The power of creating your Greatest Shits List
  • Her profound life experience of being just a few blocks from the Twin Towers during 911 
  • How our Greatest Shits create our greatest weapons
  • The importance of Embracing the Suck and 3 strategies for bouncing back from the suck
  • 3 steps to help you Find Your Roar
  • Why claiming/reclaiming your power is critical life work
  • Links mentioned:

    • Connect with Jenn: jennifercassetta.com
    • Book: The Art of Badassery: Unleash Your Mojo With Wisdom of the Dojo
    • Jenn on IG
    • Jenn on LinkedIn
    • Jenn on FB
    • Jenn on Tiktok
    • Thank you to our sponsors this month:

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      Shameless LeadershipBy Sara Dean

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