EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer

751 | SEO News from the EDGE | Week of 3.24.2025


Listen Later

Creepy AI Advancements!

Brace yourselves! Cindy Krum is back to dive into the latest twists in technology and SEO this week, highlighting Google's bold AI ventures and search ranking revelations. 

Google’s recent news about Gemini's real-time video AI and its concerning pervasive presence has sparked widespread conversation, at least with us. Couple this with the perplexing offer to acquire TikTok by Perplexity, and you’ve got a whirlwind of AI-driven developments. Plus, there is a great research doc this month from SERanking on the comparison of AI platforms: Who tackles Your Money Your Life (YMYL) topics best, DeepSeek ChatGPT or Google AI Overviews?

We're not mincing words—John Mueller's insights on the effect of core algorithm updates on AI overviews add an additional layer of excitement as AI and search collide. So we have to make some custom 404 pages for hallucinated URLs to your site from AI Overviews? That does sound right.

Hit the play button to catch our spirited dive into these pressing matters with none other than Cindy Krum. Stay informed, entertained, and maybe a bit paranoid, all here on EDGE of the Web!

[00:01:30] What’s going on with Cindy Krum, SEO Specialist

News from the EDGE:

[00:02:50] Google Unleashes Gemini’s Real-Time AI Video

[00:08:28] Perplexity Eyes TikTok

[00:14:11] DeepSeek vs. ChatGPT vs. AI Overviews: Which AI model handles YMYL topics best?

[00:23:02] EDGE of the Web Title Sponsor: Site Strategics

SEO News from the EDGE:

[00:24:20] Google: If Searchers Don't Use Your Page In Search, It May Be Removed

[00:26:31] Microsoft Confirms Schema Helps Its LLMs (Copilot) Understand Your Content

[00:29:27] Microsoft Bing: SEOs Should Focus on Conversions & Click Value

[00:32:39] EDGE of the Web Sponsor: InLinks

[00:33:44] Google’s Mueller Predicts Uptick Of Hallucinated Links: Redirect Or Not?

[00:38:37] Google: Not all sites will fully recover with future core algorithm updates

[00:42:45] Google Tests AI Search Options Beyond AI Mode

Thanks to our sponsors!

Site Strategics https://edgeofthewebradio.com/site

Inlinks https://edgeofthewebradio.com/inlinks

Follow Us:

X: @ErinSparks

X: @Suzzicks

X: @TheMann00

X: @EDGEWebRadio

...more
View all episodesView all episodes
Download on the App Store

EDGE of the Web - The Best SEO Podcast for Today's Digital MarketerBy Erin Sparks

  • 4.6
  • 4.6
  • 4.6
  • 4.6
  • 4.6

4.6

36 ratings


More shows like EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer

View all
The Digital Marketing Podcast by Ciaran Rogers, Daniel Rowles and Louise Crossley

The Digital Marketing Podcast

114 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,448 Listeners

Masters of Scale by WaitWhat

Masters of Scale

3,995 Listeners

Social Media Marketing Talk Show by Michael Stelzner, Social Media Examiner

Social Media Marketing Talk Show

83 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

7,067 Listeners

Search News You Can Use - SEO Podcast with Marie Haynes by Marie Haynes

Search News You Can Use - SEO Podcast with Marie Haynes

35 Listeners

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast by I Hear Everything

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

64 Listeners

Search with Candour - SEO podcast by Candour

Search with Candour - SEO podcast

5 Listeners

My First Million by Hubspot Media

My First Million

2,620 Listeners

Hard Fork by The New York Times

Hard Fork

5,443 Listeners

Huberman Lab by Scicomm Media

Huberman Lab

28,304 Listeners

All the Hacks with Chris Hutchins by Chris Hutchins

All the Hacks with Chris Hutchins

1,577 Listeners

Marketing Against The Grain by Hubspot Media

Marketing Against The Grain

352 Listeners

AI Explored by Michael Stelzner, Social Media Examiner—AI marketing

AI Explored

78 Listeners

Prof G Markets by Vox Media Podcast Network

Prof G Markets

1,102 Listeners