What's the right balance between storytelling and educational content?

You don't want your content to be all about you…but you want make sure you're part of your content so they relate to you and remember you.

That means making it about your ideal person while telling stories about you.

Storytelling is what will help you standout and be remembered. In this episode of This is Virginia Kerr, The Podcast, I go over:

• Effective ways to utilize storytelling in your branding
• Things to avoid when sharing bits about your personal life

Every post is a chance to reinforce your offer and create connection with your audience, but storytelling is especially effective in this regard. The more you insert bits of yourself throughout, the easier it will feel, and I think you'll be surprised how much it helps your staying power.

For more information about the podcast, or to learn more about This is Video School, visit www.thisisvirginiakerr.com

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