In this episode, Dr. Tony Ebel dives deep into the challenges and complexities of scaling a chiropractic practice beyond the initial phase of success. Dr. Tony addresses why scaling is often exponentially harder than starting up, emphasizing the critical importance of leadership and business expertise over simple hard work and hustle. He explores common pitfalls, such as distractions from core chiropractic principles, attempted shortcuts, and the allure of non-chiropractic modalities or side hustles. Dr. Tony stresses the need for commitment, focus, and humility to grow sustainably and make a lasting impact. The episode aims to inspire chiropractors to confront the difficulties of scaling by doubling down on their purpose, refining systems, and improving leadership skills to achieve greater impact and long-term success.

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Links & Resources: 

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Key Moments: 

01:35 The Reality of Scaling a Chiropractic Practice

04:20 The Hardest Thing: Leadership and Scaling

08:29 The Million Dollar Myth

18:55 Solo Practice Success and Its Challenges

22:26 Three Options for Growth

24:46 The Harsh Reality of Scaling a Chiropractic Practice

27:51 The Leadership Challenge in Scaling

32:51 The Temptation of Non-Chiropractic Modalities

37:57 The Pitfalls of Side Hustles and Diversification

43:56 The True Path to Successful Scaling

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