Baking it Down with Sugar Cookie Marketing 🍪

9. Baking it Down - Popcorn Pricing and Mental Health


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Hey, it's "Head" and "Corkle" from Sugar Cookie Marketing Group. In the "SCM" group, we cover everything marketing-related as it pertains to baking - mostly cookies, but we love our bread, mac n cheese cake people more on that in the group lol).

Here's what we're covering this week:

  • Intro
  • Marketing Minutes - Popcorn Pricing
  • The Business of Baking - 5 Tips to Protect Mental Health
  • Voicemails / Texts / Emails (571) 556-5644)
  • Group Stuff - Upcoming Lives and such.
  • Twinterests - things I'm into that I think you should know about.

In The Marketing Minutes, we want to describe (terribly) popcorn pricing - what it is and why it's an amazing psychological strategy that makes everyone feel like a winner. I love popcorn AND I love popcorn pricing.


In The Business of Baking, Corrie gives us five tips to protect our mental health - because, if you're not happy, you're not in business much longer. We gotta make our businesses sustainable and the way we do that is through guarding our brains and cortisol levels.


Next, in Voicemails, a question on websites and a text asking about training one's own competition - is this business self-sabotage?!

  • Call / Text: (571) 556-5644
  • Email: hello@sugarcookiemarketing[dot]com


Finally - Group stuff. We had an AWESOME live last week with Gina Burke on pre-sales and we have some cool lives coming up. Also - we'll be starting the 3x3x3 challenge in May again!

  • How to Nail Mother’s Day Presales with Gina Marie Burke - Thursday, April 15th @ 8:00PM
  • Everything You Ever Wanted to Know about Teaching Sugar Decorating Classes with Corrie Miracle - April 22nd @ 10:30AM
  • How to Create, Build, and Grow a Cookie Business Newsletter with Jennifer Groh - Thursday, May 6th, @ 7:00PM
  • Porch Pop-ups for Rural Communities and Small Towns by Jes Clapper on May 13, 2021


And lastly - whatever I find interesting (twinteresting - come on people, that's a perfect pun).

  • Corrie: Zesty Zesters
  • Heather: Asana Templates



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Baking it Down with Sugar Cookie Marketing 🍪By Heather and Corrie Miracle

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