NN/g UX Podcast

9. You Are Not the User: How the the False Consensus Effect Can Lead Good Design Astray (feat. Alita Joyce, UX Specialist at NN/g)


Listen Later

Does having more experience in the UX industry enable you to make better design decisions by intuition? Does user research ever become a waste of time if some research already exists in academic papers? The answer, it seems, is not that simple. In this episode, UX Specialists Alita Joyce and Therese Fessenden discuss why, after all these years doing independent user research, you should still test your interfaces and research with your own customers.


Read more: Alita Joyce's Articles & Videos (NN/g bio)

Free resources cited in this episode:

  • Viral video (by @tired_actor) "The Square Hole" (TikTok video)
  • The False-Consensus Effect (free article)
  • The “False Consensus Effect”: An Egocentric Bias in Social Perception and Attribution Processes (PDF of full study by Ross, Greene, and House)
  • 10 Usability Heuristics for User Interface Design (free article)
  • How to Conduct a Heuristic Evaluation (free article) 
  • 10 Usability Heuristics Applied to Video Games (free article)
  • Don Norman - Changing Role of the Designer Part 2: Community Based Design (4 min video)
  • Adam Grant - The "I’m Not Biased" Bias (Tweet about NBC Sunday Spotlight feature) 
  • Other resources cited in this episode:

    • The Human Mind and Usability (UX Certification course) 
    • Persuasive and Emotional Design (UX Certification course) 
    • Democratizing Innovation by Eric Von Hippel (book)
    • Thinking, Fast and Slow by Daniel Kahneman (book)
    • ...more
      View all episodesView all episodes
      Download on the App Store

      NN/g UX PodcastBy Nielsen Norman Group

      • 4.7
      • 4.7
      • 4.7
      • 4.7
      • 4.7

      4.7

      104 ratings


      More shows like NN/g UX Podcast

      View all
      Design Matters with Debbie Millman by Design Matters Media

      Design Matters with Debbie Millman

      1,229 Listeners

      Pivot by New York Magazine

      Pivot

      9,522 Listeners

      The Vergecast by The Verge

      The Vergecast

      3,678 Listeners

      Thoughtworks Technology Podcast by Thoughtworks

      Thoughtworks Technology Podcast

      41 Listeners

      Creative Confidence Podcast by IDEO U

      Creative Confidence Podcast

      128 Listeners

      Design Better by The Curiosity Department, sponsored by Wix Studio

      Design Better

      322 Listeners

      Awkward Silences by User Interviews

      Awkward Silences

      75 Listeners

      The Futur with Chris Do by The Futur

      The Futur with Chris Do

      852 Listeners

      Future of UX | Your Design, Tech and User Experience Podcast | AI Design by Patricia Reiners

      Future of UX | Your Design, Tech and User Experience Podcast | AI Design

      20 Listeners

      Think Fast Talk Smart: Communication Techniques by Matt Abrahams, Think Fast Talk Smart

      Think Fast Talk Smart: Communication Techniques

      808 Listeners

      People I (Mostly) Admire by Freakonomics Radio + Stitcher

      People I (Mostly) Admire

      2,112 Listeners

      Hard Fork by The New York Times

      Hard Fork

      5,472 Listeners

      Honest UX Talks by Wix Studio by Anfisa Bogomolova & Ioana Teleanu

      Honest UX Talks by Wix Studio

      41 Listeners

      Product Thinking by Melissa Perri

      Product Thinking

      147 Listeners

      Prof G Markets by Vox Media Podcast Network

      Prof G Markets

      1,330 Listeners