In this episode, I sit down with Gen Drummond, CEO and founder of Hummingbird Clinical Consulting.

Gen brings over a decade of experience helping medical clinics improve accessibility of care, enhance patient outcomes, boost retention (for both patients and staff), and combat clinician burnout.

Before becoming a consultant, Gen worked as a registered nutritionist and served as the clinical director of the practice she co-ran with her father, a medical doctor. 

Today, she’s known for her deep-dive approach to helping clinics align their business strategies with their core values, so they can grow sustainably, stay purpose-driven, and ultimately help more patients.

In this conversation, we cover:

• Strategies to prevent no-shows and improve patient retention
• Building trust with patients before they step into your office
• Conducting a practice audit to make better decisions for 2025
• Why authenticity and sharing your story are still crucial in marketing
• How to start building a legacy for your practice today
• And so much more!

SHOW NOTES:

• Hummingbird Clinical Consulting website
• Free webinars hosted by Gen on the Hummingbird Clinical Consulting website
• Follow Gen on Instagram @hummingbirdclinicalconsultants
• Visit our sponsor, AcuHub, to learn more about virtual receptionist services specifically for acupuncturists

Today's episode is sponsored by AcuHub.

AcuHub provides remote receptionists specifically for acupuncture practices. I use AcuHub in my practice and I absolutely love it. 💙

With AcuHub, you can rely on a dedicated one or two US-based, highly trained receptionists to answer incoming calls and inquiries, schedule appointments on your  EHR software, onboard new patients, and answer questions specific to your practice.

AcuHub offers month-to-month services with no contracts or termination fees, with rates between just $5-$8 per hour depending on the size of your practice.

Save time and money with your own dedicated Acuhub receptionist. If you have questions, you're more than welcome to email me about my experience with AcuHub at [email protected].

Visit Acu-hub.com to learn more.

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